I'm sure the term "cargo cult" is problematic. But, I have a hard time coming up with a better description of the mindset where one seems convinced that ritualistically producing a convincing outward facade is sufficient to attract fortune and positive outcomes.
Like, why use AI to generate piles of bullshit content? Because you somehow think having caused the existence of the piles is the success condition and not the content itself? Somehow you think the wake is more important than the ship?
I guess a problem is that, yeah, to a certain degree this sort of thing does attract fortune and positive outcomes - because people with money want to be in on the grift? And they all think someone else is dumb enough to fall for it?
https://en.wikipedia.org/wiki/Cargo_cult